Sunday, Oct 17, 2021

Five Customer Success Talks at SaaStr Annual 2020

Getting customer success right is one of the most powerful levers in SaaS:Upsell + expansion with existing customers costs 62% less than acquiring..

title

Getting customer success right is one of the most powerful levers in SaaS:

  • Upsell + expansion with existing customers costs 62% less than acquiring new customers ($0.63 upsell + expansion CAC vs $1.67 new customer CAC, per KeyBanc 2021 Private SaaS Company Survey)
  • Net revenue retention rate is very predictive of your overall valuation (per Gainsight + Bessemer Venture Partners). 



Unsurprisingly, sessions focused on SaaS customer success were once again very popular at SaaStr Annual 2021. 

If you could not attend SaaStr Annual 2021 – to avoid missing out in the future, sign-up up for our SaaStr newsletter – here are just five of the customer success talks from the conference. 

Customer Success SaaStr Session #1: “Mastermind Masterclass: Ten Things to Avoid Being Blindsided By In Your Pursuit Of Customer Success with Gainsight’s CEO”

Presented By: Nick Mehta – CEO – Gainsight – @nrmehta

Video: HERE

Intriguing Session Slides: 





 



Customer Success SaaStr Session #2: “From the Desk of Active Campaign: The Not-talked-about Secret to Hypergrowth: Acceleration through Customer Experience”

Presented By: Maria Pergolino – CMO – ActiveCampaign – @inboundmarketer

Video: HERE

Intriguing Session Slides: 

The disciplines of “customer experience” and “customer success” – especially for products like ActiveCampaign with broad horizontal markets and large customer bases – are blending. 





 

Customer Success SaaStr Session #3: “Secrets to Driving Customer Success with Human-centric Design with Freshworks’ VP”

Presented By: Mukesh Mirchandani – Vice President, Global Field Solution Engineering – Freshworks

Video: HERE

Intriguing Session Slides:





 

Customer Success SaaStr Session #4: “The Top Customer Metrics For Your Board and Investors and How To Nail Them”

Presented By: You Mon Tsang – Founder and CEO – Churnzero – @youmon 

Video: Since this was an intimate mentorship session, we did not record a video of You Mon’s talk. Our mentorship and Braindate sessions hosted by prominent executives are yet another reason to attend SaaStr in-person – sign-up up for our SaaStr newsletter so you don’t miss out.   

Intriguing Session Slides:





 



Customer Success SaaStr Session #5: “How to Perfect the Customer Journey from Marketing to Sales to CS with Pilot’s CEO and CRO”

Presented By: 
Waseem Daher – CEO Pilot – @waseem
Chloe Stewart – CRO Pilot

Video: HERE

In the comments below, let us know what SaaS Customer Success experts you want to speak at SaaStr? 

The post 5 Customer Success Talks at SaaStr Annual 2021 appeared first on SaaStr.

------------------------------------

By: Team SaaStr
Title: 5 Customer Success Talks at SaaStr Annual 2021
Sourced From: www.saastr.com/5-customer-success-talks-at-saastr-annual-2021/
Published Date: Tue, 12 Oct 2021 18:56:56 +0000

Read More